A yearly marketing plan built especially for your programs in Turkey. Designing a local Marketing Plan that will meet the goals for the Academic Year. The steps necessary to complete this task include:
- Reviewing current strategies
b. Improving and developing new strategies to set and enhance name recognition in Turkey and in the region.
c. Planning and budgeting all the recruitment activities for the year - Identifying obstacles / competition
- Highlighting opportunities for the Turkish market (such as location, rankings, reputation, co-op, employment after graduation)
- Creating tools to measure progress of plan
Creating a country specific report for future reference which will include:
- Summary of recruitment activities in the market with contact information
- Breakdown of inquiries generated by events
- Breakdown of costs based on activities
- Educational System/Min admissions requirements for each department (Help to establish academic evaluation of the Turkish System)